Volume 2: Issue 2: Dec 2018

Media Framing: A Comparative Newspaper Analysis of Kashmir Conflict 2016
Neethu Joseph & Francis P. Barclay

Abstract- To compare and contrast political frames used in the reportage of the Kashmir conflict of 2016, six English newspapers—three each published from New Delhi (national) and Jammu and Kashmir (local)—were chosen and a qualitative content analysis was performed on 648 news articles published during July 9-August 8, 2016. A manual analysis was performed to rate the news reports under six popular conflict-based news frames: attribution of responsibility, human interest, conflict, morality, economic and diagnostic/prognostic frame. Study results indicated a statistically-significant difference between national and local newspapers with regard to the usage of the chosen political frames. While the local newspapers mostly preferred human interest angle in coverage of the issue, their national counterparts heavily used the attribution of responsibility frame to editorialise the issue. The study results also indicated a statistically-significant association between place from where the newspapers were published and tone accorded to the reportage. Attribution of responsibility was the most popular frame used to cover this conflict.

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Stand-up Comedy: Online User Engagement Patterns and Attitudes
Sneha Ashok & K.Padmakumar

Abstract- Stand-up comedy has become a popular genre on digital spaces and online viewing platforms such as Netflix and Amazon Prime, and the comedians are also using social media platforms to share content and connect with their audience. In the present study, the digital space is examined as an equalising ground, offering opportunity to upload content in a cost-effective way and the nature of online engagement between young adults and stand-up comedians is investigated. To measure the social media user attitudes toward stand-up comedians, a survey is conducted. Findings indicate user engagement and interactivity play a role in determining the nature of communication and gratifications obtained by the users online. Users are found to engage both actively as well as passively with online content. About 95 percent of the respondents gain information pertaining to stand-up comedians through social media and only a minor fraction from other sources like television, radio, newspapers and magazines. Females are more active engagers while males consume digital content passively

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Role of Communication in Addressing Myths and Prejudices Surrounding Menstrual Hygiene: A Male Perspective
Amala T Chacko & Nikhil Kumar Gouda

Abstract- Menstruation and menstrual practices are still clouded by taboos and socio-cultural restrictions in many parts of the globe. Bringing men to talk about the facts of menstruation will pave the way for women to get redeemed from social isolation and other serious reproductive health problems. Due to myths and prejudices related to menstruation, women are subjected to discrimination in many places. This study explores the types of myths and prejudices, places of discrimination, factors responsible, possible communication and policy interventions to address the problem from the perspective of male university students. Central University of Tamil Nadu has been taken as the field of study. Grounded Theory approach (Strauss & Corbin) is used for analyzing the data as it is the most popular method of analyzing qualitative data for sensitive issues like Menstruation and Menstrual Hygiene Management (MHM)

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